Book Description
Designed to bridge the gap between theory and practice, this successful book is regarded as "the bible" in trading rooms throughout the world.
The books covers both derivatives markets and risk management, including credit risk and credit derivatives; forward, futures, and swaps; insurance, weather, and energy derivatives; and more.
For options traders, options analysts, risk managers, swaps traders, financial engineers, and corporate treasurers.
Customer Reviews:
Good.......2007-09-14
The book was in great condition. It took only five days to get the book.
The greatest concise reference for the fundamentals of financial engineering.......2007-05-30
Whilst this text was not a recommended text for my Australian investments course, it was more useful than any other reference material prescribed by my professional body and proved more than its value over the space of just a few weeks. I encourage especially those that may be sitting on the fence, thinking it is a lot of money (because it is), that this text is worth every cent if you are in need of the best derivatives pricing book that exists today - this is it.
Solid textbook.......2007-05-08
This textbook has been very helpful for my financial instruments class (MBA level). Good examples and explanation of formulas.
Good Book Humayun R Ali.......2007-03-01
I am in the first few chapters and finding the book easier to read than other financial books. I like the examples to explain the purpose of futures and options. The first few chapters introduce you to futures and options then gets into more advanced topics. I also got the student study guide. There are certain books that are well worth the price, this is one of them. It is not a "get rich quick" guide, but rather a book designed to give the reader an in depth understanding.
A PhD student's review.......2007-02-07
Like all too many PhD students trying to push their way into the already overcrowded quant. finance job-space, I too had heard that Hull is the "bible" of quant. finance, and it should be the first book you should read.
WRONG. Dead wrong. Hull should be the LAST book you should read, and I mean it literally. That is, you definitely SHOULD read Hull, but after reading some good quant. finance books and getting some intuition behind what is going on.
The good parts of Hull are:
1) breadth of topics covered - there is no other single book that covers the range of topics that Hull does.
2) some amount of feel of real markets that it gives (all this means is that it describes the mechanics of markets).
For someone just starting out learning quant. finance, however, the above two become big stumbling blocks. The breadth of topics means that several topics are covered in a, and I am being kind, patchy manner. In fact, you can go through quite a lot of Mr. Hull's babble about "worlds" (something he uses interchangeably for "measure") without understanding whatever the heck a risk-neutral measure is. There are risk-neutral worlds, forward-neutral worlds, stock-worlds...and you don't know the underlying simple, simple principle, so you just keep following him, and he goes on and on...
Another example - Black's formula in fixed income products - he just goes on and on about its applications to this that and the other (bond options, swaptions...), discusses the "validity of Black's formula" (which supposedly tells you that it is more general that it is usually believed to be, but tells you neither how general it is, nor how general it is believed to be)...All this without giving you the simple, one sentence reasoning behind the Black formula.
Time and again in the book there are formulae that seem to be just pulled out of thin air. There are better compilations of formulae (Haug, for example), so I don't quite understand what the idea is. You keep wondering HOW a valuation formula came about, because you want to know what assumptions lie behind that valuation, and how to change it if some of those assumptions change...But as frequently as not, you will be left turning pages in the vain hope of trying to find out.
Add to that a poorly composed index, ill defined terms sprinkled all over the book, hand-waving galore, and it equates to hours of frustration. Just understanding clearly what is being talked about takes a lot of page turning, searching for definitions and so on.
And don't go by people who look down folks wanting to be precise. I am not talking about any ivory tower precision - I am talking about real, practical precision. The precision you need in a book to be able to answer a non-rote question properly. That precision is not there in most of Hull.
Book Description
The Only Three Questions That Count is the first book to show you how to think about investing for yourself and develop innovative ways to understand and profit from the markets. The only way to consistently beat the markets is by knowing something others don’t know. This book will show you how to do just that by using three simple questions. You’ll see why CNBC’s Mad Money host and money manager James J. Cramer says, "I believe that reading his book may be the single best thing you could do this year to make yourself a better investor.
In The Only Three Questions That Count, Ken Fisher challenges the conventional wisdoms of investing, overturns glib theories with hard facts, and blows up complacent beliefs about money and the markets. Ultimately, he says, the key to successful investing is daring to challenge yourself and whatever you believe to be true. Packed with more than 100 visuals, usable tools, and a glossary, The Only Three Questions That Count is an entertaining and educational experience in the markets unlike any other, giving you an opportunity to reap the huge rewards that only the markets can offer.
Customer Reviews:
very useful reference book.......2007-10-11
I am an experienced mutual fund investor - e.g., newspaper reader, book reader, and Morningstar subscriber - who wants better to understand financial institutions and processes. This book proved excellent for my purposes.
I did not read this book for secrets to success. Perhaps there are some such secrets in there - the author seems to think so.
Rather, I found valuable explanations of key concepts that one encounters in making investment decisions. For example, although already versed in some differences between value and growth stocks (and funds), from this book I learned how each category relates to interest rates, a very timely issue at present. Similarly, I gained understanding of how trade deficits fit in the investment picture, and many, many other topics.
In sum, it's easy to overlook the ego problems that trouble some reviewers, and find gems of wisdom throughout this book.
Great book, one of the best I've read in a while .......2007-09-03
I consider myself fairly well read when it comes to investing, but I was really suprised by this book.
I've poured through books by and about Warren Buffett, Charlie Munger, Jim Rogers, some of the new classics (Market Wizards by Schwager) and some of the old classics that never go out of style (Reminiscences of a Stock Operator, Money Game). I was actually just browsing through my local bookstore when I saw this.
Fisher's well known for his advertising. His ads though, and his style turned me off (somewhat analogous to a doctor that advertises on a bus stop or a lawyer advertising in the back of a phone book, you just don't quit trust it).
He's got some real gems in here though. The book could have been about 150 pages shorter, but the essence of it, that the only way to beat the market is to know something that others don't, is spot on.
If you answer his 3 questions before investing (especially #3, what is your brain doing to mess you up), you'll be well ahead of the game.
It's amazing that people will invest huge sums of money in the market, and not even know what the biases are that cause misjudgement. Fisher does a beautiful job of reducing things down to "primitive man", and what was great for hunter gatherers 50,000 years ago hunting lions is terrible for your portfolio.
Still, I think the book falls into some traps that most other investment books fall into:
-Some of it is too neat, too ivory tower, too clean and mathematical. There's no people in the book, there are no memories.
For example, he thinks stocks have no correlation to past results. The odds of a stock moving tomorrow up or down are 50-50.
But investors have memories. Investors got scarred for life after the '29 crash, they never felt the same way about stocks again. I don't think stocks have a 50-50 chance of moving up or down after that. It also doesn't take into account where companies are in their life cycle. It doesn't take into account competitive advantage (or lack thereof).
-A direct quote from the book..."Since 1926, there have been 66 15 year rolling time periods. In 61 of them (92%), stocks beat bonds, returning an average of 481% while bonds returned 150%"
He then adds to the arguement, and basically says stocks always outperform bonds, buy stocks. But most people get into stocks at the wrong time! There's no mention of valuation, there's no mention that people buy stocks when everyone else is buying them.
People can and do lose money...if you bought stocks in the mid 20's or later, you didn't break even for 20 years. If you bought stocks during the raging bull market of the 60's and held, you got killed. The DOW was at 700 in the early 60's and 800 in the early 80's, after some grueling declines. Business Week ran their famous (infamous) cover in 1979, "The Death of Equities". People were putting their retirement money into gold and diamonds back then.
People do not buy stocks equally during all time periods. There's some other arguements made that can be a little dangerous. Some of the arguement made about the deficit, the declining dollar, I don't know.
Fisher is obviously brilliant, he's on the Forbes 400, but no one should be above questioning or critical thinking. Absolutely come to your own conclusions. I don't think some of the arguements will hold up in 15-20 years.
But still, it's well worth adding to your library. Some of the key chapters should be re-read many times to get all the nuances.
No real help here!.......2007-09-03
Fisher describes a number of interesting stock market fallacies and why they should be ignored in any serious investing plan, and also illustrates some common emotional problems that plague a large percentage of investors. He describes several admittedly outdated fundamental indicators which, although possibly of some academic interest, are no longer useful, as they now have been discounted by the market.
He suggests that the individual investor select an index and track his or her performance with respect to this index, presumably taking advantage of knowing what most other investors do not. Most unfortunately, the methodology of attaining this precious knowledge is not made clear, at least to me. If an investor knows important details about equity issues that are not generally known, then he or she has no need of this book!
The writing style of Fisher, while occasionally entertaining, contains a good deal of self-serving statements, and, as commented by others, the basic information could be provided by perhaps one quarter the number of pages.
very informative.......2007-08-28
I've read a lot of finance books in my day but this one takes a whole other approach. Instead of the same old conventional methods of analyzing the stock market through ratios and fundamentals, this book takes you through how to look at the market differently. The Only Three Questions shows you the power of sentiment on the market and specifically how to gauge investor sentiment and use it to your advantage. While the book is full of data and graphs, it also is a surprisingly humorous and enjoyable read. If you're looking for a completely different investment strategy, this book is for you.
Needed an editor.......2007-08-26
A well constructed book cries out for discipline, particularly one dealing with investment. There is little discipline here, and this may stem from the way it was written. It reads in a disjointed, jaunty, disconnected way, very much as if dictated while working out on treadmill. Also hard to say what role the other two writers had in the making of the book.Aside from being far too long for the wisdom the book imparts, and it does provide some interesting insights, there are some rather questionable conclusions that other reviewers have pointed out, such as the irrelevance, presumably, of US debt, of debt in general. He makes light of other methods of selecting stocks, such as (his own) discovery of the importance of the price to sales ratio. His advice is, on the whole, fairly vague. One gets out of the market when one knows more than others.... Right. But the tables and graphs are well worth perusing, more than once. On that basis I reconsider and would recommend the book to those who have a fair amount of investing experience. Not for beginners!
Book Description
Ever since Photoshop version 2.5, The Photoshop Wow! Book has enlightened and inspired graphic designers, illustrators, and photographers around the globe. This newest edition delivers the familiar award-winning mix of explanations and step-by-step tutorials for creating both commercial and fine-art images, with tips and beautiful galleries that distinguish this book as the most inspiring Photoshop resource around. Redesigned for easy reference, Photoshop CS/CS2 Wow! also includes new short features in which professional photographers and designers let you in on their creative secrets for quick solutions. The DVD-ROM includes hundreds of before-and-after tutorial files, Layer Styles and Patterns, as well as Actions, gradients, custom tools, and other goodies. You’ll learn the most innovative techniques for creating and enhancing images, graphics, and type, including:
• How and when to use the new features in Photoshop CS and CS2, including the Spot Healing Brush, Lens Correction, Lens Blur, Vanishing Point, and Variables
• How to build your skill with familiar Photoshop features such as blend modes, adjustment layers, channels, and filters
• How to focus attention on the subject of a photo, retouch a portrait, tint an image, or convert a color image to black-and-white
• How to bring out your inner artist with Photoshop’s sophisticated brushes and vector-drawing tools
• How to create dazzling special effects for type and graphicsâfrom custom textures and realistic materials to animation and rollover for the web
• How to build a striking layout or a seamless composite, including the little details that make a big difference in the art of creating illusions
• How to keep your creations organized with layers, layer set or groups, layer comps, and Smart Objects
Customer Reviews:
Top Notch.......2007-07-26
This is your Photoshop Bible that you should keep with you at all times! I just hate that I paid $65 for it at Borders, when I could have gotten it here for MUCH less!
Easy to understand.......2007-07-03
This book has photos that are easy to see, explains things as to why (unlike most books) and goes into depth on how to create a website in Photoshop. If you are looking to get this book for scrapbooking, try looking at digital magazine subscriptions. While this is a great book, it doesn't show how to make elements or how to even scrapbook. However, you won't be disappointed if you purchased this book. You'll learn a lot that can be applied once you open your scrapbooking files.
WOW!!!!!!!!!.......2007-06-30
I waited for ever for this book to come out. I loved the last one and wanted the new one when CS first came out. It is almost twice as big as the last one, because each section has been enhanced. enhancing photos section is almost twice the size, as photoshop gets better they keep up. if you already worked with photoshop it is really easy to skim through by just looking at the side images, which also help when u are a beginner and have no idea what they are talking about in the main section. all the wow books seem to feature that system.
WOW you can learn alot from this book!.......2007-06-29
Well written for the novice to the advanced user. (There's always something you'll learn).
Worth the money.
This book is awesome!.......2007-05-23
This is the ultimate BIBLE and a MUST have for all PhotoShop users! It shows you all the tips & tricks to create very professional graphics.
Book Description
Meet BLACKWATER USA, the world's most secretive and powerful mercenary firm. Based in the wilderness of North Carolina, it is the fastest-growing private army on the planet with forces capable of carrying out regime change throughout the world. Blackwater protects the top US officials in Iraq and yet we know almost nothing about the firm's quasi-military operations in Iraq, Afghanistan and inside the US. Blackwater was founded by an extreme right-wing fundamentalist Christian mega-millionaire ex- Navy Seal named Erik Prince, the scion of a wealthy conservative family that bankrolls far-right-wing causes.
Blackwater is the dark story of the rise of a powerful mercenary army, ranging from the blood-soaked streets of Fallujah to rooftop firefights in Najaf to the hurricane-ravaged US gulf to Washington DC, where Blackwater executives are hailed as new heroes in the war on terror. This is an extraordinary exposé by one of America's most exciting young radical journalists.
Customer Reviews:
Lazy hippie critizes American hero!!!! .......2007-10-08
How to describe Erik Prince? A man who grew up with tons of money and still decided to serve this country, in the Navy SEALs no less, risking his life in serveral engagements. Continuing his father's legacy of putting Americans to work and building this country by providing security and support to our military which Clinton gracefully gutted for us. A true American to the core!!!!
How dare Jeremy Scahill bash this man????!!!!! What has Jeremy Scahill done for this country lately??? Must be that liberal sense of "if you don't do anything, nobody can critize you since nothing is almost impossible to screw up". Blackwater employees have held out against terrorist with our conventional military, has a spotless record in regards to never loosing a person they had to protect under contract, and only lost less than 30 employees during the entirely of the Iraq War. Liberals like Jeremy Scahill want nothing more than Blackwater employees to be subjected to lynch mobs and ridicuolous RoEs (Rules of Engagement). Liberals love nothing more than court martialing our troops for performing their duties while watching from afar.
Jeremy Scahill seems to think New Orleans after the Hurricane was just daisies until Blackwater showed up. Does he critize the looting, rapes, murders, or any other of the horrid behavior that occurred in the aftermath of Katrina? No he is more concerned that Blackwater is not "accountable".
News flash!!! Blackwater is a private company meaning it is always accountable to their customers. They arn't the government who can take you money away through force. Long live Erik Price!!! This country needs more men like him.
Personal agenda wastes a potentially fantastic scoop.......2007-10-08
I just finished reading Blackwater:The Rise of the World's Most Powerful Mercenary Army, and I am still reeling from how disappointing it was. Maybe I'm an action junkie, the stem cells of my attention span tinkered with by the cocktails of impulse that video games provide. I went in expecting to read about Blackwater and how it operated, its tactics, training, its harrowing hidden stories of what evils unregulated private armies commit.
What I got instead was a few pages of the good stuff, and four hundred remaining pages of anti-neo-con, anti-right-wing, anti-religious-right, anti-any-religious-con diatribe. What could have been a sharp tale about a frightening, unregulated cult of ex-special forces types selling their warfaring skills fizzled and drowned itself out. Instead, we got a tale about something bad that every person ever connected to anyone remotely related to Blackwater has ever done. The amount of implicit condemnation isn't just infuriating or unfair, it's just plain boring to read. Skeletons can be dug up in anyone's closet. Scahill had plenty of material for Blackwater alone, but each page just got more and more personal, attacking every politician or figure he's hated, until I closed the book, read the back cover, and discovered, to no surprise, praise form Michael Moore, who pioneered these very techniques.
What techniques? Why, the one where first you imply someone is a bad boy because someone else he knows has done something bad at some point in his life. Then, you simultaneously praise and criticize the same people, using them as you see fit. The favorite Moorian target is the soldier, who is described as a dumb lunk of American arrogance sometimes, and as a sensitive family man at others. It just depends on which heartstring they wanna pull. Scahill is a journalist, and should be above this kind of liberal manipulation. Read it yourself, and see how many scandalous things mentioned have anything to do with Blackwater itself.
Even with his personal agenda splattered on top, which would only bother conservatives like me, the book still lacks a good narrative. There are constant detours that leave me wondering what any of it has to do with Blackwater. There's way too much repetitious foreshadowing, and much of the "facts" could have been left in endnotes. I say "facts" because they are facts, but that doesn't make this an impartial book. If he wanted to say privatization of the army was a disaster, I'd wholeheartedly agree, free-market capitalist that I am. But if he was trying to tell a riveting tale of conspiracy, a soapbox was not the best place to spin an engaging yarn.
5 stars for Erik Prince - 0 for the novelist.......2007-10-08
The author Scahill definitely has an agenda as many of the 1 star reviewers rate. He wastes no time pointing out that Erik Prince donated hundreds of thousands of dollars to Republicans and $0 to democrats. The author also repeatedly 'accuses' Erik Prince of being a fanatic religious right winger who was brought up in Calvinism and later converted to Roman Catholicism - as if that is a bad thing. However, to his credit, the author did point out many of the wonderful gifts, million$ in sponsorships and contributions to colleges and businesses that Erik Prince's father, a self-made millionaire, gave to the lakeside community they grew up in. Mr. Prince was a capitalist with a heart of gold who not only took great care of his family but also took care of the people who worked for his company as well as his community. After attacking the Prince family, the author 'relives' the major fights in Fallujah and Najaf purporting as if he were there to know what our troops were actually thinking but he writes nothing about the Iran insurgency where the vast majority of the IEDs killing our troops and car bombs killing Iraqis come from. An entire chapter is devoted to the sources in the book but hundreds of the sources contain one word - 'ibid', or 'interview' but not with or by whom the interview was conducted. Fat slob michaelmoore drooled a blurb for the jacket- go figure! As for buying this book, wait for leftover stock and get it for $1, it will be there in very short order.
Not worth it even if you despise the War.......2007-09-30
This book was such a letdown. I had no idea it was written with such an agenda. Even though I probably agree quite a bit with the author, I did not buy this book to read someone's column. I expected a history of Blackwater to better understand it. Instead this book ruins any interesting tidbits by always throwing in a biased opinion. It made reading the book very difficult even for someone who is anti-war. Really a shame since this could have been an important book. The only ones who will like it are those so close minded that they can only read books that share their viewpoint. Hence the 5 star reviews. Not for anyone with an open mind.
Thrilling!.......2007-09-25
Highly enjoyable book if you can overlook the preachy and somewhat hysterical tone. I can't decide if it's inadvertent, since this is ostensibly some sort of exposé, but the author gives Blackwater this highly appealing aura of danger and excitement and glamour.
Have you ever seen one of those lurid B-movies from the 50s, narrator lectures on the dangers of marijuana, fast women, go-go dancing and other sensational trash? Yet, at the same time, promoting it because it's hot? It's a bit in that tradition I think.
Book Description
Mark Twain once observed, “A lie can get halfway around the world before the truth can even get its boots on.” His observation rings true: Urban legends, conspiracy theories, and bogus public-health scares circulate effortlessly. Meanwhile, people with important ideas–business people, teachers, politicians, journalists, and others–struggle to make their ideas “stick.”
Why do some ideas thrive while others die? And how do we improve the chances of worthy ideas? In Made to Stick, accomplished educators and idea collectors Chip and Dan Heath tackle head-on these vexing questions. Inside, the brothers Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the “human scale principle,” using the “Velcro Theory of Memory,” and creating “curiosity gaps.”
In this indispensable guide, we discover that sticky messages of all kinds–from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony–draw their power from the same six traits.
Made to Stick is a book that will transform the way you communicate ideas. It’s a fast-paced tour of success stories (and failures)–the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of “the Mother Teresa Effect”; the elementary-school teacher whose simulation actually prevented racial prejudice. Provocative, eye-opening, and often surprisingly funny, Made to Stick shows us the vital principles of winning ideas–and tells us how we can apply these rules to making our own messages stick.
Customer Reviews:
A valuable tool for anyone who has to communicate -- that is, everyone!.......2007-10-09
As a general rule, I don't enjoy "pop-business" titles. But Made to Stick defied all expectations. Lively and useful examples illustrate the authors' different points. The advice is practical and applicable to a variety of situations. It's not just about writing better. It's an improvement on all ways of communicating: to an audience, to co-workers, to clients, etc.
Excellent work.
Too sticky to put down!.......2007-10-06
It's all in the details. Well worth the investment - especially if you need to make your message 'stick.'
Get Your Story Straight And Revolutionize Your Marketing.......2007-10-05
Jake, a young entrepreneurial friend of mine in the IT industry , was not seeing the results he expected from numerous and inventive marketing strategies. He had tried online, print and direct marketing with marginal results. His business wasn't faltering but wasn't soaring either. So after a slew of marketing books he came across this one- and it was all I was hearing about from him until I read it myself and the light bulb clicked.
Just like you were interested in Jake's story other people like stories, they want to relate to you and your product but if they can't they will find a company that they can relate to.
Chip and Dan Heath give great examples every chapter on how to improve your "Stickiness" with simple strategies. The most important being their coined,
"SUCCES" acronym:
S simple - don't lose your core message in a lot of pomp and circumstance
U unexpected - make your idea jump out and grab people's attention
C concrete - keep it easy to grasp vs. mind boggling statistics or huge numbers
C credible - is your idea believable?
E emotional - people react to emotion and it creates an empathetic bond
S stories - story telling is an age old form of communication
I have been able to use "Made To Stick" concepts in my business with great results. I used to feel that stories in real estate investing wouldn't interest anyone but I knew from the book that stories were useful, if not crucial, in creating and growing a business. Now by using my customer's concrete feedback blended with their credible testimonials and sprinkled with a little emotion I am able transmit their core experience (what they got out of working with us an how it translated to their bottom line) to reach a greater audience.
Entertaining.......2007-10-01
This is a fun book, full of useful communication ideas. If you are in marketing or communications there is likely little here that is new. However, for the general reader this is a clear, simple summary of techniques to help you get your points across. They have the traditional way to remember their seven major ideas: SUCCESS. For example, the first "S" is to keep it Simple. This is actually better than it sounds because they drill down on the need to find your core message and they give you some ideas about how to do that. You can pick it up at the airport and it is short enough to read crossing the country.
Great Purchase.......2007-09-27
This was a terrific book at a great Amazon price!The book gives a tutorial on creating catch phrases that are impressive and memorable. I read it for use in my teaching ... we do want our students to remember things! My husbannd read it for use in his business, specifically for marketing and advertising. I saved $10 per copy at Amazon.
Book Description
Three years on the New York Times bestseller list, CODEPENDENT NO MORE first identified attitueds, feelings, and behaviors now recognized as hallmarks of codependency. Checklists, activities, and self-tests provide concrete tasks to help readers examine the nuances of codependency in their lives.
Customer Reviews:
It took me 3 years to read this wonderful book.......2007-09-12
The words in this book pierced my denial armor. It hurt me so badly to see myself on almost every page, that I could only read a few pages a month. It is the ONLY self-help book (well, besides "The Language of Letting Go") that I own. If you let it, it can help you change your inner self...that's how powerful it is.
Great Book!.......2007-08-30
I bought this book and it basically describes me perfectly! I love this book and it has definitely helped me get over some of the issues I am/was facing.
Audio version.......2007-08-23
Excellent audio CDs. I did not realize how co-dependent I was until I listened to them and they have helped me rethink so many of my actions or reactions. They have helped to bring peace to my life and help eliminate worries and control issues. I listen to them each time I have alone time in my vehicle.
Detachment.......2007-07-31
I think every person co-dependent or not, alcoholic or not should read this book. It applies to our every day strugles in life. There no normal family.
Thanks, Jill
CO DEPENDENCE NO MORE.......2007-07-05
This book is just great . It helps you to see what is going on in your life , that you may not want to see . It is a real eye opener . It will change you forever .
Amazon.com's Best of 2001
Five years ago, Jim Collins asked the question, "Can a good company become a great company and if so, how?" In Good to Great Collins, the author of Built to Last, concludes that it is possible, but finds there are no silver bullets. Collins and his team of researchers began their quest by sorting through a list of 1,435 companies, looking for those that made substantial improvements in their performance over time. They finally settled on 11--including Fannie Mae, Gillette, Walgreens, and Wells Fargo--and discovered common traits that challenged many of the conventional notions of corporate success. Making the transition from good to great doesn't require a high-profile CEO, the latest technology, innovative change management, or even a fine-tuned business strategy. At the heart of those rare and truly great companies was a corporate culture that rigorously found and promoted disciplined people to think and act in a disciplined manner. Peppered with dozens of stories and examples from the great and not so great, the book offers a well-reasoned road map to excellence that any organization would do well to consider. Like Built to Last, Good to Great is one of those books that managers and CEOs will be reading and rereading for years to come. --Harry C. Edwards
Book Description
The Challenge
Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the verybeginning.
But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness?
The Study
For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long-term mediocrity or worse into long-term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great?
The Standards
Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years. How great? After the leap, the good-to-great companies generated cumulative stock returns that beat the general stock market by an average of seven times in fifteen years, better than twice the results delivered by a composite index of the world's greatest companies, including Coca-Cola, Intel, General Electric, and Merck.
The Comparisons
The research team contrasted the good-to-great companies with a carefully selected set of comparison companies that failed to make the leap from good to great. What was different? Why did one set of companies become truly great performers while the other set remained only good?
Over five years, the team analyzed the histories of all twenty-eight companies in the study. After sifting through mountains of data and thousands of pages of interviews, Collins and his crew discovered the key determinants of greatness -- why some companies make the leap and others don't.
The Findings
The findings of the Good to Great study will surprise many readers and shed light on virtually every area of management strategy and practice. The findings include:
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Level 5 Leaders: The research team was shocked to discover the type of leadership required to achieve greatness.
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The Hedgehog Concept (Simplicity within the Three Circles): To go from good to great requires transcending the curse of competence.
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A Culture of Discipline: When you combine a culture of discipline with an ethic of entrepreneurship, you get the magical alchemy of great results. Technology Accelerators: Good-to-great companies think differently about the role of technology.
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The Flywheel and the Doom Loop: Those who launch radical change programs and wrenching restructurings will almost certainly fail to make the leap.
“Some of the key concepts discerned in the study,” comments Jim Collins, "fly in the face of our modern business culture and will, quite frankly, upset some people.”
Perhaps, but who can afford to ignore these findings?
Customer Reviews:
A very thought-provoking book for people trying to grow their business........2007-10-02
This was a very interesting book for me to read. I have to imagine that I am in a pretty narrow target market for this book, though the concepts may be broadly applied. I work for a small business and can see many opportunities to put this book's findings to work.
The book tells the various stories of companies that made a transition from a market participant to market leader and saw sustained success for at least 15 years. The author was able to identify a few common factors between these companies, and he and his research team present them as a model for us to follow.
I had but one small issue, which is probably not information that contributes to the rest of the research. They detail radical decisions made by upper management, sometimes completely changing the face of an established business. I figure there must be a largely disproportionate number of business that fail when they made the same or a similar move. I would have liked to see some detail behind how those successful companies came to make that decision. The decision itself was largely overlooked.
Like many "business" books, I feel that much of what was written here was largely common sense. They weren't necessarily ideas that I have had or would have come up with on my own, but as I read them they seemed mundane in analysis. It made the reading slow going, but there was a silver lining -- for instant gratification, each chapter ends with a few pages of main concepts extracted from the text.
There was some very insightful research in Good to Great. The common elements identified were relevant and practical. It would not be an easy model to follow, but if it were it would defeat its own purpose to isolate those corporate characteristics that set successful companies apart. If you have ever wondered what steps you should follow to take your company from Good to Great, this is a book you should read (even if it is just the chapter summaries).
"Good" is not "good enough"........2007-10-02
"Good" is not "good enough". When organizations and/or individuals settle for "good" as "good enough" they set themselves up to become obsolete. "Good to Great" looks at those organizations that decided never to settle for "good enough" and became "Great". How about you? Are you striving to become great at what you do, or have you settled for being good enough to get by? Does the organization that you work for have a plan to move from good to great? Are you a part of the change that will take your company to the next level or do you believe that your company is "good enough" right where it is?
I believe there is more value to be gained by pushing good organizations to become great than trying to turn mediocre organizations into good ones. The data presented in "Good to Great" shows just how much value can be gained by those willing to make the leap to Great. The book also shows you what principles of business those companies that made the leap had to adopt.
My favorite chapters are chapter two (Level 5 Leadership) and three (First Who...Then What). Level 5 Leadership address the benefits of having personal humility combined with a strong will to build something great. We have to many leaders at the top that have let their egos become more important than the organizations they run. "Good to Great" explains how the leaders of those companies that made the leap avoided the ego trap while having great ambitions for building something exceptional. Everyone who wishes to become a leader that makes a difference should read this chapter.
"First Who...Then What" does a good job of showing how great companies put "talent" at the top of the agenda. Any leader who wants to build a strong organization must put "talent" at the top of their agenda. Jim Collins address two critical issues companies need to address when it comes to recruiting and developing their talent. He shows us why it is important to get the right people on the bus and the wrong people off the bus. And then goes on to explain how great companies get the people in the right seat. How many people in your organization are in the wrong seat? How many should be taken off the bus entirely? Companies are not good at hiring the right people and then are terrible at assigning them to the right job. This chapter is a must for anyone involved in the hiring of talent.
I also recommend spending some time at jimcollins.com. I have visited and revisited this site to get more information on the concepts presented in "Good to Great". Buy the book, then go to the website and start your own journey from good to great.
Larry Kevin Adams
theactionator.com
Good To Great.......2007-09-28
Our company is taking the advice of the book to heart. We have formed our "hedgehog" group and all are excited. We want to work in an environment of greatness. The book shows us the way. We have 7 of our employees who have agreed to "donate their time" at lunch several times a month to help us identify our circles. I would recommend this book to any company or organization that truly wants to have their maximum impact in the arena in which they operate!
My Business Bible.......2007-09-24
If I have a bible for business, this is it. First who then what is the only way to go!
Still applicable in 2007.......2007-09-19
I enjoyed the thought provoking aspect of this book. The different levels of leadership, the hedgehog concept are the two takeaways from this book.
How many of us fall into the trap of being everything to everyone? Most I suspect from the findings presented in the book.
Read this book to find out how you can strive to be a Level 5 leader. I found the book very insightful. Jim Collins and his team hit a homerun!
Book Description
With her disarming, intimate, completely accessible voice, and dry sense of humor, Nora Ephron shares with us her ups and downs in I Feel Bad About My Neck, a candid, hilarious look at women who are getting older and dealing with the tribulations of maintenance, menopause, empty nests, and life itself.
The woman who brought us When Harry Met Sally . . . , Sleepless in Seattle, You’ve Got Mail, and Bewitched, and the author of best sellers Heartburn, Scribble Scribble, and Crazy Salad, discusses everything—from how much she hates her purse to how much time she spends attempting to stop the clock: the hair dye, the treadmill, the lotions and creams that promise to slow the aging process but never do. Oh, and she can’t stand the way her neck looks. But her dermatologist tells her there’s no quick fix for that.
Ephron chronicles her life as an obsessed cook, passionate city dweller, and hapless parent. She recounts her anything-but-glamorous days as a White House intern during the JFK years (“I am probably the only young woman who ever worked in the Kennedy White House that the President did not make a pass at”) and shares how she fell in and out of love with Bill Clinton—from a distance, of course. But mostly she speaks frankly and uproariously about life as a woman of a certain age.
Utterly courageous, wickedly funny, and unexpectedly moving in its truth telling, I Feel Bad About My Neck is a book of wisdom, advice, and laugh-out-loud moments, a scrumptious, irresistible treat.
Customer Reviews:
Really Funny.......2007-10-05
I love the book. If I didn't laugh out loud while reading, I at least chuckled and giggled. The short essays are bright & witty.
Great read, slightly depressing ........2007-09-25
This book was funny and easy to read for anyone over 50 , if you're any younger you wont get half the jokes . It did get a little depressing towards the end , but some may just call it realistic ( about getting old and death ) .
Not the fun read I expected.......2007-09-25
Maybe it's just me, but I expected so much more from this book. I thought it would be wittier, more original, and use humor to inspire middle aged women like me. Instead I found it to be a negative read and it just brought me down. Sorry, no recommendation from me on this one.
Waste of Time.......2007-09-25
I really feel cheated out of several hours of time and the cost of the book. Instead of funny and insightful, it was whiny and shallow. I should have read the reviews at Amazon instead of seeing her on Oprah and thinking the bookI Feel Bad About My Neck: And Other Thoughts on Being a Woman would be worth my time and money.
I Feel Bad About My Neck..........2007-09-25
Quick and easy read. Entertaining and insightful of how we feel but haven't put our thoughts into book form. Nora did for us.
Amazon.com
Why do some people consistently inspire others to follow their lead? According to John C. Maxwell, author of 24 books and a regular speaker on the topic, it's the "character qualities" they possess. In The 21 Indispensable Qualities of a Leader, Maxwell identifies these top traits as character, charisma, commitment, communication, competence, courage, discernment, focus, generosity, initiative, listening, passion, positive attitude, problem-solving, relationships, responsibility, security, self-discipline, servanthood, teachability, and vision--and then defines them in ways that readers can absorb and utilize. Each is covered in a separate chapter opening with a high-concept definition and continuing with relevant anecdotes, details on its meaning, suggestions for further reflection, and exercises for improvement. For example, in the section on vision ("You can seize only what you can see"), Maxwell describes how Walt Disney initially developed the theme-park concept after accompanying his daughters to a fun-filled but rather shabby amusement park. He then analyzes how Disney's resultant projects drew on his personal history while meeting other's needs, and explains how readers must "listen to several voices" to develop successful foresight in a similar way. Finally, Maxwell suggests methods to articulate these visions and measure their implementation. --Howard Rothman
Book Description
In the tradition of his CBA bestseller The 21 Irrefutable laws of Leadership and his sell-out seminars, author John C. Maxwell now provides a concise, accessible leadership book that helps readers become more effective leaders from the inside out. Daily readings highlight twenty-one essential leadership qualities and include "Reflecting On It" and "Bringing It Home" sections which help readers integrate and apply each day's material.
Customer Reviews:
Easy Reading.......2007-06-28
If you are looking to define those special charateristics that are displayed by great leaders, this book covers 21 impactful leader qualities. The book is "easy reading" and makes a good gift for a new leader.
A Book for Leaders.......2007-05-13
This book helps to refresh and install new ideas which will help you become a better leader.
Abstract puff piece.......2007-05-07
Maxwell might have written the book on Leadership, but this isn't it.
This is a little book -- 156 undersized pages -- containing little information.
It's full of platitudes. "Refocus your attention." "Live your message." "Commitment starts in the heart."
Duh! How is anyone supposed to put these abstract ideas into practice?
The only way to understand leadership is to hear stories about effective leaders. About how, for example, they continued communicating during times of crisis when others would have not communicated. About how they worked overtime to fix their companies and inspired others in their organization. About how during wartime they welcomed input from any source and found a unique person with a unique perspective that allowed them to redraw their war plans and win.
But the only anecdotes in this book come at the start of each of the 21 brief chapters on a quality (like communication or dedication) that a leader needs. The other 80% of each chapter is a bunch of abstract rules like Communicate! Show Dedication! Passion Increases Your Willpower! This is all motherhood and apple pie. Only more abstract. And it's impossible to absorb or remember what Maxwell is talking about because he's just listing things you should do to be a leader.
Tell me one good story about a great leader like Winston Churchill, FDR, or JFK, and it would be worth another hundred pages of Maxwell's abstract thought.
The only reason I give this any stars is that I sense Maxwell has more to say and knows his stuff. But he's certainly not strutting it in this book. Try something else by Maxwell. Not this book, for this reader.
This is the kind of book I would purchase for a gift grab bag at the office. It won't offend anyone, but it won't change anyone either.
Good 'beginner's leadership book' --- didnt excite me;-(.......2007-04-21
This is the first leadership book I read. I like the way the author validates each of the 21 qualities of a leader by providing real-life stories of leaders.
Pros: short, easy-to-read, concise
Cons: not much substance, some of the exercises for the reader are far-fetched
Overall, a good read for a beginner to novice 'leadership' book reader.
Short and Sweet: an unbeatable combination.......2007-04-01
As a professor in Business and Management, this book is an often chosen title in my management and leadership courses. Perhaps initially because it is small, but all students inevitably end up commenting that they really appreciated the contents and learned a lot from it.
Leadership qualities are interesting phenomena, which can be replenished to an infinite degree. However, John Maxwell managed to highlight those qualities that are truly crucial toward leadership that will appeal to all categories of followers.
Encouraged by this book and many others, I published "The Awakened Leader: One Simple Leadership Style That Works Every Time, Everywhere." Readers who liked John Maxwell's works, and who want to remain informed of appropriate leadership in a time where globalization has become a part of our everyday life and has ignited increasing interdependency, multiplicity of mindsets and approaches, and multi-faceted workplaces, should take a look at this book.
"The Awakened Leader" presents a meta-leadership approach, which will guide you toward implementing the appropriate leadership style once you've assessed the situation, the followers, and the environment at hand. It is based on flexibility through open-mindedness, or wakefulness. And it completes the perspectives that Maxwell and other great leadership authors have presented us in the past decade: successful leadership of the self and others, based on proven trends of the past, the now, and the future.
Book Description
Photoshop is one of those programs that's so cool you just want to dive right in and start creating–but by plunging in head-first, without any guidance, you're likely to miss a lot. There's a solution: With this book, you learn by doing, getting your feet wet immediately as you progress through a series of hands-on projects that build on your growing Photoshop knowledge. Simple step-by-step instructions, review questions at the end of each chapter, and a companion CD with all of the book's project files make learning a breeze as the Adobe Creative Team takes you on a self-paced tour of the image-editing powerhouse. This bestselling guide has been completely revised to cover all of Photoshop CS2's new features, which include advanced tools for digital photographers, such as a new Spot Healing Brush for correcting scratches or blemishes, and Smart Sharpen for fixing photo blurring. Photoshop CS2 also includes loads of new creative tools, such as Vanishing Point and Image Warp. This comprehensive guide starts with an introductory tour of the software and then progresses on through lessons on everything from Photoshop's interface to more complex topics like color management, Web graphics, and photo retouching.
Customer Reviews:
The Title Says It all.......2007-08-17
If you want to go back to your school days and have no interaction with the subject matter then this book is OK. But to work on your photos and learn what you want to do to them forget it. Way to structured, more suited to a textbook in a real class room where you can ask the teacher "how do I do this", forget it.
UGH! Frustrating and too project driven........2007-08-06
I imagine this book would be fine for someone who has never used Photoshop, and just wants to be walked through a tiny bit of the program. This was a required text for a graphics class on electronic imagery, and I found it to be frustratingly limiting, to say the least.
For instance, one project has you going into a folder to access the background and other images for a collage. This is fine if that is what you want to do, but what if you want to find your own background, add your own images, or heaven forbid, explore some of the possibilities with the huge selection of tools Photoshop offers? This book covers just a tiny portion of a drop in the proverbial bucket, and I found myself supplementing this text with SEVERAL other books, as it is a very "think inside the box" kind of text. There are a myriad of ways to do things within the Photoshop program. (Just one of the great joys, in my opinion, of working with Photoshop) I don't believe this book in any way, shape, or form, relays that to the reader.
If you are looking for a good introductory text for Photoshop, keep looking! This one is sadly lacking!
Nice.......2007-07-05
This is an excellent product for any beginner. I had no clue about CS2 until I started this book. This should be in your library if you're using CS2
Adobe Photoshop CS2 Classroom in a Book.......2007-06-10
This book is the worst photoshop book I have ever used! In almost evey lesson he leaves out intructions. He acts like you did the lesson before. He does eveything the hard way. I hate this book and I would not give it a star. It takes forever to finish and I have to go to my NAPP help to do it the right way. I have not learned anything from this book. Don't buy it. Deb
Amazing.......2007-06-09
Along with the disc, the step-by-step instructions to do certain exercises, is just what I needed!!! This book was a requirement for school, and I know I'll be using it for a VERY long time to come!!!
Books:
- Ordinary Men: Reserve Police Battalion 101 and the Final Solution in Poland
- Pat the Bunny (Touch and Feel Book)
- Pharmacy For the Soul: A Comprehensive Collection of Meditations, Relaxation and Awareness Exercises, and Other Practices for Physical and Emotional Well-Being
- Politics the Wellstone Way: How to Elect Progressive Candidates and Win on Issues
- Program Evaluation: Alternative Approaches and Practical Guidelines, Third Edition
- Ruling Over Monarchs, Giants & Stars: Umpiring in the Negro Leagues & Beyond
- Sauron Defeated: The History of The Lord of the Rings, Part Four (The History of Middle-Earth, Vol. 9)
- Seneca, VIII, Tragedies I: Hercules. Trojan Women. Phoenician Women. Medea. Phaedra (Loeb Classical Library)
- Sex, Romance, and the Glory of God: What Every Christian Husband Needs to Know
- Siegfried Line 1944-45: Battles on the German frontier (Campaign)
Books Index
Books Home
Recommended Books
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- Freedom at Your Fingertips: Get Rapid Physical and Emotional Relief with the Breakthrough System of
- War and Peace: 3-Volume Boxed Set
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- Bone Volume 4: The Dragonslayer
- From So Simple a Beginning: Darwin's Four Great Books
- Field Notes from a Catastrophe: Man, Nature, and Climate Change
- A New Covenant With Nature: Notes on the End of Civilization and the Renewal of Culture
- 25 Anos De Reinado De Juan Carlos I
- Blueprint for Financial Independence
General
| Popular Economics
| Business & Investing
| Subjects
| Books
Heard on the Street: Quantitative Questions from Wall Street Job Interviews
Financial Calculus : An Introduction to Derivative Pricing
Stochastic Calculus for Finance I: The Binomial Asset Pricing Model (Springer Finance)
Stochastic Calculus for Finance II: Continuous-Time Models (Springer Finance)
Fixed Income Securities: Tools for Today's Markets, Second Edition
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