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Logo Savvy: Top Brand Design Firms Share their Naming and Identity Strategies
Manufacturer: Rockport Publishers
ProductGroup: Book
Binding: Hardcover
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ASIN: 1592533043 |
Book Description
How to choose a name and create a catchy mark
After the business plan, the first step for any new company is choosing a name-a seemingly simple activity which can be extremely challenging. The next and equally challenging step is designing a logo that is eye catching, appropriate, and reflective of the chosen name of the business. Even for the seasoned designer, this is a remarkably difficult task.
Logo Savvy will help readers understand how to define the right approach and achieve an innovative and unique solution for both the name and the logo design. Chapters showcase companies whose identities have evolved visually through the introduction of a great name, as well as companies which have developed a visual identity in tandem with a name. Case studies, corresponding side bars, and tips provide designers with the inspiration and tools they need to find the right approach for their own clients.
Customer Reviews:
Well done.......2007-07-18
Shares sketches, timeframes, and team sizes for the various projects -- very helpful -- along with the implementation across media. Great work.
Average customer rating:
- Great!
- Not Very Helpful
- One of the best research tools around!
- A Quick-Fix Character-Naming Book
- Character Naming, A Problem for Every Writer, Solved Right Here
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The Writer's Digest Character Naming Sourcebook
Sherrilyn Kenyon
Manufacturer: Writer's Digest Books
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Writer's Guide to Character Traits
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Careers for Your Characters: A Writers Guide to 101 Professions from Architect to Zookeeper
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Plot & Structure: (Techniques And Exercises For Crafting A Plot That Grips Readers From Start To Finish) (Write Great Fiction)
ASIN: 1582972958 |
Book Description
Writers give as much thought and consideration to naming characters as they would to naming a newborn child. This trusted writing resource takes the uncertainty out of the process with a brand new edition. It's packed full of features--both proven and new--with:
-More than 25,000 first and last names organized by meaning and ethnic origin -Invaluable instruction on naming strategies and creating original names -Lighthearted sidebars explaining famous character names from literature -A look at how best-selling novelists, like Elizabeth George, Marian Keyes and more, name their characters
Now all types of fiction writers can add more nuance and meaning to their work with the perfect names!
Customer Reviews:
Great!.......2006-07-09
Hi!
This Book is simply great and I am so grateful that I got the chance to get it from amazon.com for in Germany there is no way I could have gotten it for a decent price.
The names are ordered in "Asian" or "arthurian Legend" or such and thus simply great to search in for authors. Thanks again for the great work, Mrs. Kenyon!
Not Very Helpful.......2006-07-03
This book was written with the sad misconception that a name itself can completely define your character- that's ridiculous. Who says a Bertha or Percy can't be daring, exciting, or sexy? Who says a Gertrude can't be a Dominatrix? I bought this book for the sole purpose of helping with my character's surnames- I have dozens of baby books that I can turn to for first names, thank you, but this book doesn't bother with surnames save for a handful for most nationalities. Beside that, I had to laugh when I read in the first chapter that the author actually named one of her characters "Joe Q. Public". In her "suspense thrillers". I'm sorry, but I've never read such a ludicrous name in MAD Magazine, let alone a serious thriller.
One of the best research tools around!.......2006-06-27
I bought this book on a lark; yet have found it to be not only informative, but easy to navigate. This resource can be used by Fiction Writers, those naming children, and/or Anthropology students. The way that it connects cultures is great. I highly recommend it.
A Quick-Fix Character-Naming Book.......2006-02-13
Anyone who has been writing for some time knows just how difficult it is to come up with meaningful character names. Yet having a meaningful name, one relevant to the story, is as integral a part of the plotting process as the actual outline itself. Naming a character who is a free-spirit Todd is just wrong; it reflects nothing but laziness on the part of the writer. Francis, which actually means free, is a much better alternative, and matches almost perfectly.
Another thing this book is good for is for fantasy writing. How many of you have a read a fantasy story and found the names of characters so strange that it could only have been made up? This book actually tells us to use established names and warp them or combine them to give more suitable fantasy names.
This book also has a huge selection of nationalities, from African to Welsh, and everything between, including dead languages such as Latin, as well as Asian nationalities like Japanese, Chinese, Korean, and Vietnamese. It provides male and female names as well as their meanings, along with common family names.
Though The Writer's Digest Character Naming Sourcebook obviously isn't meant for every writer, it's definitely an important book for fiction writers. It helps to legitimize a story's plot or theme by providing meaningful names, and also shows that a writer is willing to do some research in order to succeed in his or her writing. So, if you you're a genre writer, I'd highly recommend this book, and put the phone book back where it should be: next to your phone.
Character Naming, A Problem for Every Writer, Solved Right Here.......2005-10-20
I write short stories and my husband is a novelist, so we are always on the lookout for good names for our characters. If we see a good name in a newspaper or meet someone who has a good name, we write it down. For example, I just met a car salesman named Donovan Smith. What a cool name, so it's in my handy, dandy, little notebook. However, we write a lot and we're not going to find all the names we need that way. Besides, we don't want to get sued, so generally we make them up and for help doing that we turn to three reference books, books that will make the life of any writer of fiction a tiny bit easier.
I suppose every writer knows about Sherrilyn Kenyon's CHARACTER NAMING SOURCEBOOK. Ms. Kenyon's book starts out with a short chapter on the craft of naming, then she goes right into the name lists, giving her readers lists of all kinds of names from Anglo-Saxon to Welsh with thirty-three others thrown in in between, like Armenian, Celtic, Danish, Dutch and plenty more. She gives us both male and female names and their meanings and that's handy for giving good guys and bad guys names, because you can give your villains dark sounding mysterious names. This book is a must for writers. I really believe that.
Basil Cottle's DICTIONARY OF SURNAMES is also an excellent resource for finding names that we turn to a lot. Where else would you find surnames like Icemonger, Inger or Iorwerth. Great names here. However, I should say that there are only names here that have originated in the British Isles. There are a whole lot of them though, along with an excellent introduction of surnames and how they came to be. Mr. Cottle also gives us a brief history and meaning of every name. This book, like the one I mentioned above, is also a must for fiction writer.
And lastly there is THE VERY BEST BABY NAME BOOK, by Bruce Lansky, which we also turn to a lot. I may seem silly, at first, for a serious writer to include this book along with the first two books, but babies grow up and they keep their names. And there are 30,001 names in this book, names from everywhere in the world along with a few facts about many of the names. My husband the novelist actually uses this book more than the others. If you write a lot, then you should have this book too.
If you have all three of these books in your writer's arsenal, then you'll never need to look any further for a name, though good names often turn up in the most unlikely of places, so I'd keep that handy, dandy, little notebook if I were you.
All three books reviewed in one review by Vesta Irene
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Naming the Rainbow - Colour Language, Colour Science, and Culture (Synthese Library)
D. Dedrick
Manufacturer: Springer
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Binding: Hardcover
Consciousness & Thought
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ASIN: 0792352394 |
Book Description
Is there a universal biolinguistic disposition for the development of `basic' colour words? This question has been a subject of debate since Brent Berlin and Paul Kay's
Basic Color Terms: Their Universality and
Evolution was published in 1969.
Naming the Rainbow is the first extended study of this debate. The author describes and criticizes empirically and conceptually unified models of colour naming that relate basic colour terms directly to perceptual and ultimately to physiological facts, arguing that this strategy has overlooked the cognitive dimension of colour naming. He proposes a psychosemantics for basic colour terms which is sensitive to cultural difference and to the nature and structure of non-linguistic experience.
Audience: Contemporary colour naming research is radically interdisciplinary and
Naming the Rainbow will be of interest to philosophers, psychologists, anthropologists, and cognitive scientists concerned with: biological constraints on cognition and categorization; problems inherent in cross-cultural and in interdisciplinary science; the nature and extent of cultural relativism.
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The Edge of Everything: Reflections on Curatorial Practice (Naming a Practice, 2)
Manufacturer: Banff Centre Press
ProductGroup: Book
Binding: Paperback
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Beyond the Box: Diverging Curatorial Practices
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What Makes a Great Exhibition?
ASIN: 0920159923 |
Book Description
Few public venues exist for the contemplation of curatorial research and development in Canada, and there are even fewer forums for reflection by Canadian curators within an international context. The Edge of Everything is the result of a book project designed by Catherine Thomas to provide such a space for curators. It is a surprising collection of political, personal, quirky, and humorous commentary by Canadian and international curators on their individual practices. The collection is (as Canadian curator Ihor Holubizky writes) a "chain of incidents, heliocentric worlds at the edge of everything."
From the pathos of Anthony Kiendl's approach to curatorial work, to the Punk origins of Matthew Higgs's work, and the contemplation of aboriginal curatorial practice in Canadian institutions, independent curator and art historian, Catherine Thomas has collected a fantastic sampling of thoughts on curatorial work. The curator surfaces from this book as a figure who dwells both in the institutions of the art world, and also in its fissures, its edges and gaps - as Matthew Higgs writes, "between the audience and the stage, between the spectacle and its reception."
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Crafting the Perfect Name: The Art and Science of Naming a Company or Product (Entrepreneur's Guide Series)
George Burroughs Blake , and
Nancy Blake-Bohne
Manufacturer: Probus Professional Pub
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The Name of the Beast: The Process and Perils of Naming Products, Companies and Brands
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The Making of a Name: The Inside Story of the Brands We Buy
ASIN: 155738200X |
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- Interesting Background
- exploration into one of our most difficult periods
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Naming Names
Victor S. Navasky
Manufacturer: Hill and Wang
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Thirty Years of Treason: Excerpts from Hearings Before the House Committee on Un-American Activities, 1938-1968
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Hide in Plain Sight: The Hollywood Blacklistees in Film and Television, 1950-2002
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Blacklisted: The Film Lover's Guide to the Hollywood Blacklist
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Tender Comrades: A Backstory of the Hollywood Blacklist
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I'd Hate Myself in the Morning
ASIN: 0809001837 |
Book Description
With a New Afterword by the Author
“An astonishing work concerning personal honor and dishonor, shame and shamelessness. A book of stunning insights and suspense.” —Studs Terkel
Half a century later, the investigation of Hollywood radicals by the House Committee on Un-American Activities still haunts the public conscience. Naming Names, reissued here with a new afterword by the author, is the definitive account of the hearings, a National Book Award winner widely hailed as a classic. Victor S. Navasky adroitly dissects the motivations for the investigation and offers a poignant analysis of its consequences. Focusing on the movie-studio workers who avoided blacklists only by naming names at the hearings, he explores the terrifying dilemmas of those who informed and the tragedies of those who were informed on. Drawing on interviews with more than 150 people called to testify—among them Elia Kazan, Ring Lardner Jr., and Arthur Miller—Naming Names presents a compelling portrait of how the blacklists operated with such chilling efficiency.
Customer Reviews:
Interesting Background.......2006-08-07
This provides some "up close and personal" portaits of a number of persons directly affected by the HUAC hearings and the Hollywood Blacklist. Really interesting look at how individual lives were so drastically affected by this widespread witch hunt (and very relevant to the current state of our society!)
exploration into one of our most difficult periods .......2005-05-06
When I bought this, I was uncertain that I could trust the perspective of the author: as publisher of The Nation (which I have written for) he is certifiably of the "left". I feared that he would take an obvious side, and hammer it into the ground.
What I found instead was an absolutely and scrupulously fair interpretation of what happened in the McCarthy era and why so many good and talented people betrayed their erstwhile friends. Navasky approaches it as the worst kind of personal moral dilemma: how can you save your career and not betray your deepest personal (and sometimes still political) allegiances.
The cast of characters comes predominently from the truly first rate, for example Jerome Robbins or Elia Kazan. Navassky shows how the struggled with their decision to name names, often convincing themselves that they had to do it to be an ethical person and good american, and then - to his great credit - he explores the shattering psychological repercussions that ensued. These actors in the drama are very human and caught in a dilemma so terrible that I pray I never will face a similar choice. Rather than seek a few weak bad guys, it is an indictment of an entire political system and policial era. Even if you are not convinced by his argument, the reader feels compelled to reflect on it. I certainly did.
Warmly recommended as a profound inquiry into moral choice, placed vividly in historical context. This is a masterpiece.
Average customer rating:
- The Forefront of the Theory of Meaning
- Really just neo-Millianism
- Never met a singular proposition I didn't like.
- Not up to Kripke's level
- Not up to Kripke's level
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Beyond Rigidity: The Unfinished Semantic Agenda of Naming and Necessity
Scott Soames
Manufacturer: Oxford University Press, USA
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Reference and Description: The Case against Two-Dimensionalism
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ASIN: 0195145283 |
Book Description
In this fascinating work, Scott Soames offers a new conception of the relationship between linguistic meaning and assertions made by utterances. He gives meanings of proper names and natural kind predicates and explains their use in attitude ascriptions. He also demonstrates the irrelevance of rigid designation in understanding why theoretical identities containing such predicates are necessary, if true.
Customer Reviews:
The Forefront of the Theory of Meaning.......2006-01-13
Anyone, and I mean that quite literally, who is interested in the theory of meaning---the process by which we can take a sentence and return a logical proposition that represents its information content---must read this book. Here's why.
After Frege's descriptivist program was shot to bits by a handful of arguments, most notably those in Kripke's Naming and Necessity, theorists in the philosophy of language have returned to a theory of meaning powered by direct reference. While one featured reviewer maligns this program as "mere neo-Millianism," this book manages to strengthen direct reference theory significantly, patching it against the arguments that initially powered Frege's proposal, as well as those that have been levelled against it in the intervening century.
While many here have written disapprovingly of Soames' logical writing style, I believe that, at least for technical theorists looking to make advances in the field, this is perhaps the most clearly and straightforwardly written book I've ever picked up. With many authors in the philosophy of language, you read an entire paper (or worse, an entire book), and are left at the end wondering "So, how does your theory determine the information content of a sentence? What does it all mean?" With Soames, one isn't left guessing---simply flip to the clear, concise statement of precisely how information content is determined in a sentence (hint: try (13) on page 209), and you have Soames' answer. You can see precisely his assumptions and arguments, and debate whichever of them you wish. As someone who has done work in the field, I wholeheartedly wish debating others' theories of meaning was so simple.
At any rate, if you have some experience with formal logic and the philosophy of language, the technical parts of this work are, in my opinion, far more useful than dry, and permit readers to engage Soames' work in serious, critical, analytic philosophy without having to first digest mountains of florid prose. This book is, without hesitation, recommended.
Really just neo-Millianism.......2004-10-28
On the face of it, it would appear that, since Kripke never got around to it, Scott Soames has taken on the project of further articulating and developing the rigid designation thesis in a rigorous and thorough way (the book's subtitle would seem to suggest that). However, what struck me like a bag of bricks partway through reading this book is that it really has little to do at all with Kripke's program.
The first couple of chapters do explicitly talk about rigid designation, as do the last three chapters, which take on the task of exploring what it would mean for a general term to be a rigid designator. The middle chapters go through pages and pages of (to me, mind-numbingly tedious) "speaker A asserts proposition p by uttering sentence s in context C with name n with semantic content x iff A believes that p..."-type schemata, with hardly a mention of rigid designation anywhere. It was while ploughing through this sort of material that it became clearly apparent that what Soames is on about here is simply Millianism: the thesis that the semantic content of a proper name is just its referent. The purpose of all this thick and dry exposition is to explore ways in which some common puzzles about direct reference could be solved (in such roundabout and technical ways that they are, to me, of very little interest--and I'm not overly intimidated by technical formalisms if they arrive at an important point; I just don't know that a conclusion that can't be summarized in a few plain sentences is worthwhile) while maintaining that the semantic content of a name is just its referent. Soames does this by appeal to background beliefs, etc., which does not seem so earth-shattering. All this is well and good, of course, for a thorough theoretical treatment of the direct-reference program. Soames is obviously a very careful philosopher, and insofar as the framework in which he investigates the questions goes, his conclusions are plausible enough. However, someone interested in a further development and generalization of the rigid designation thesis, as such, could well do entirely without this book. Except, maybe, as an object lesson for "How Not to Think About Rigid Designation."
Unfortunately, even when explicitly treating of rigid designation (and this goes for the early and later chapters too), Soames seems to have no feel for the notion of metaphysical necessity and identity that underlies the notion of rigidity; he is simply a direct-reference theorist through and through (for this reason, after three chapters on the possibility of rigid designation of general terms, he comes to find no real use for or promise in the idea, which is no surprise as one of his starting points is that it should be a "natural extension of rigid designation for what has been given for singular terms"--it's not hard to see why this would not work, but again, Soames misses the point, which is metaphysical necessity of identity, not mere reference). The title _Beyond Rigidity_ is actually the inverse of what it should be, not only does it not go "beyond rigidity"--in fact, it doesn't even get as far as rigidity.
So, beware, as the title turns out to be awfully misleading. And, as others have pointed out, Soames' dry-as-dust logic-chopping is a stark contrast from Kripke's lively, engaging prose. It's pretty funny that it was Kripke, in three lectures and hardly any recourse to formal symbolism, who made the far deeper and more enduring point.
Never met a singular proposition I didn't like........2003-06-27
I would merely say the book is intriguing and beautifully clear, particularly in two respects: (1) Kripke's own seeming ambivalence about propositional attitudes in "Puzzle about Belief" can be interestingly taken in one direction rather than another. Anyone who has ever been on the receiving end of Bruce Wayne's claim that "I am Batman" (and felt informed, unlike Alfred the butler) will pay serious attention to Soames' distinctions between assertion and linguistic meaning. (2) The treatment of theoretical identities as necessary if true without reference to rigid designation is quite important. Thus, this book represents a major event.
Not up to Kripke's level.......2003-04-16
This book is very obviously a follow-on to Saul Kripke's Naming and Neccesity, and should only be read after a careful reading of N&N. In addition, the rather dry academic prose of Soames contrasts with the much more free-flowing work by Kripke, which is a transcription of 3 lectures he delivered (without notes) at Princeton, where he was a professor until he retired (incidentally, Soames is a current professor at that university).
With that out of the way, Beyond Rigidity is nothing short of a repuidiation of Kripke. Soames (and many more modern philosophers) seem to be returning to the same holes Mill dug when he wrote those handful of paragraphs which forever tied his name to a fatally flawed theory of reference. It is impossible, while reading this book, to not notice the way in which the work accomplished by eg., Frege, Russell, and even Kripke, is seemingly ignored in Soame's anti-descriptivist theories. Soames's theories, for example, of extra-semantic content, are certainly not conclusive, nor are they the only possible answers to the questions he poses.
That said, this is certainly a worthwhile book. Although I think that the content is dubious and incorrect philosophically, this is still a valuable work to read, if, at the least, only as a cautionary tale.
Not up to Kripke's level.......2003-04-16
This book is very obviously a follow-on to Saul Kripke's Naming and Neccesity, and should only be read after a careful reading of N&N. In addition, the rather dry academic prose of Soames contrasts with the much more free-flowing work by Kripke, which is a transcription of 3 lectures he delivered (without notes) at Princeton, where he was a professor until he retired (incidentally, Soames is a current professor at that university).
With that out of the way, Beyond Rigidity is nothing short of a repuidiation of Kripke. Soames (and many more modern philosophers) seem to be returning to the same holes Mill dug when he wrote those handful of paragraphs which forever tied his name to a fatally flawed theory of reference. It is impossible, while reading this book, to not notice the way in which the work accomplished by eg., Frege, Russell, and even Kripke, is seemingly ignored in Soame's anti-descriptivist theories. Soames's theories, for example, of extra-semantic content, are certainly not conclusive, nor are they the only possible answers to the questions he poses.
That said, this is certainly a worthwhile book. Although I think that the content is dubious and incorrect philosophically, this is still a valuable work to read, if, at the least, only as a cautionary tale.
Average customer rating:
- Incorrect
- The name Christ was used to invent ideas
- Why this book is so fantastic, sur-real and yet BELIEVABLE.
|
The Actual Naming of John F. Kennedy's Assassins: The Vatican Ciphers
Stephen Kellogg Brooks
Manufacturer: Outskirts Press
ProductGroup: Book
Binding: Paperback
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ASIN: 1598005472 |
Book Description
THEY WERE WAITING FOR HIM ON ELM STREET. They intended to put on a theatric show, right there on the street. The witnesses knew their parts in advance. Lee Harvey Oswald was prepared to act out his part as a diversion. He would fire on the President using BLANKS, while the real assassin, concealed in the trunk of the limousine would shoot the President in the back, through the seat cushion. The President was dead when Secret Service Agent William Greer rolled him on his stomach and smashed in the back of his skull. ALL OF THIS I CAN PROVE. They decided to make fools out of all of us, show us up for being gullible, willing to believe anything. This is the picture that I have deciphered from the material on the assassination. This section is 36 pages long and is the second largest section in the book, The Jesus Myth Collection being only slightly larger at 39 pages.
Customer Reviews:
Incorrect.......2006-12-19
I have researched the JFK case for about 15 years, and with all due respect to the Author, the theories put forth in this book (A gunman in the trunk of JFK's limo? Secret Service Agent Greer smashing in the back of Kennedy's head?) have nothing to do with actual history. EVERY witness in Dealey Plaza saw President Kennedy's head explode from a gunshot, while Greer was DRIVING the limo! Greer did not cause the giant hole in Kennedy's head. A shot from the Grassy Knoll caused the giant exit wound in the back of Kennedy's head.
The "gunman in the trunk of the limo" certainly didnt cause the ENTRANCE wound in the FRONT of Kennedy's throat either, although that theory is STILL more believable than the "Magic Bullet" theory!
If you want to read this book, read it. Enjoy. But I think that you'll find that the theories in this book, like the factually incorrect Warren Report, are not based on the evidence in the JFK case.
The name Christ was used to invent ideas .......2006-08-03
One of the most interesting things about this book is how it shows religious words, especially names, were used to invent common vocabulary words in the English language. Of some import is the rootname CHRIST. Using the phonetic principle one can create many terms which become recognizable, almost immediately, as relevant to the stories about Christ. This book is a must read for all those who are willing to question the supernatural in theology.
Why this book is so fantastic, sur-real and yet BELIEVABLE........2006-07-27
This book among other things is UNIQUE. There is no other book like it in existence. It claims to know the identity of at least a dozen persons who helped assassinate John F. Kennedy. And it ACTUALLY NAMES THEM, and offers convincing evidence. Since this book is an expose on the secret codes of the Vatican, which is it's sub-title, it has other kinds of material, but all of which deal with codes, so it a very interesting expose. There are four sections which act as a magnet to readers even though the entire book is highly informative in other areas. The four sections are: 1) The Gay Predator Section, 2) The Jesus Myth Collection, 3) The John F. Kennedy Assassination Collection, and 4) The Literature Collection which proves that Washington Irving, Robert Louis Sevenson, Sir Arthur Conan Doyle and others used this special technique called The Rootword Technique to invent detail in their stories. Keep in mind that in The Gay Predator Collection the author claims that John Wilkes Booth is gay, by the fact that he used name ciphers in the assassination. In the Jesus Myth Collection the author shows his discoveries proving that Jesus never lived, let alone walked Gallalee performing miracles. In the Kennedy assassination the author shows this incredible interpretation on how the name Amos Lee Euins actually coverts into the statement: "Lee I saw you aim and fire a weapon". This book is a must read. In the Literature section you will see how Mark Tain invented that fantastic scene where Huckleberry Finn dresses up as a girl, and is found out by the mistress of the house, and he invented the ideas from the names Mark and Twain.
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|
Naming a Practice: Curatorial Strategies for the Future
Manufacturer: Banff Centre Press
ProductGroup: Book
Binding: Paperback
General
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The Edge of Everything: Reflections on Curatorial Practice (Naming a Practice, 2)
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Beyond the Box: Diverging Curatorial Practices
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Words of Wisdom: A Curator's Vade Mecum
ASIN: 0920159842 |
Book Description
This publication features the proceedings of the Naming a Practice: Curatorial Strategies for the Future seminar that originated as an independent project within the Canadian curatorial community to provide a forum on curating in the visual arts. Organized in cooperation with the Walter Phillips Gallery and The Banff Centre, the event took place in November 1994. This publication documents the seminar, following the format of the event itself, and features transcripts of the formal presentations of each of the 29 participants, portions of the general discussion, as well as brief commentaries by each of the seminar organizers. The essays are grouped to address such topics as: "Methodologies," "Negotiations" and "Ethics," as well as "Local Knowledge and New Internationalism."
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THE ACTUAL NAMING of the John F. Kennedy Assassins
Stephen, Kellogg Brooks
Manufacturer: Stephen Kellogg Brooks
ProductGroup: Book
Binding: Paperback
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ASIN: 0615153895 |
Book Description
This book is a SOFT COVER and is published under two different titles. The reason for this is that the information crosses many boundary lines. This book is mostly about LANGUAGE and the HISTORY OF LANGUAGE and for that reason it is also named The Vatican Ciphers. There are so many unusual discoveries that it is impossible to state them all; therefore I will mention only a few. The alphabet is PROVEN to be HIEROGLYPHIC. And because of it, it is possible to prove that secret codes involving names were used in the assassination of JFK. The following individuals were born under different names, but secretly chose professional names which conceal data about their profession: ANTONIO STRADIVARI, HOWARD CARTER, FRANCIS ALBERT SINATRA, FRANCIS GARY POWERS, FABERGE, CLEOPATRA and others. This book is of historic proportions and may be one of the most important non-fiction books ever written. ISBN 978 0 6151 5389 6
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